Practical AI for B2B Sales Teams

Your sales team spends more time on admin than selling.

Cell and Close helps small and mid-sized B2B sales teams use AI in their daily work and builds simple, reliable sales tools in Excel and Google Sheets — so reps spend less time on admin and more time selling.

3–25
Rep Teams We Serve
Day 1
Reps Using AI After Workshop
100%
Built in Tools You Already Use
Free
30-Min Discovery Call
What We Do

Three ways we cut the busywork.

AI Kickstart Workshop

Get your whole team using AI the same day.

A hands-on workshop that teaches reps how to research prospects, write personalized outreach, prep for calls, and turn notes into next steps — using AI tools they already have.

Custom
prompt library built for your products and customers
Sales Tool Build-Out

Pipeline trackers, dashboards, and commission calculators that actually work.

We build clean, reliable sales tools in Excel or Google Sheets — designed for reps to update daily and managers to trust. No new software, no new logins.

Dropdowns,
protected formulas, and a user guide included
Monthly AI Coach Retainer

Keep AI use growing after the workshop.

Ongoing coaching sessions, new prompts added to your library, tool updates, and monthly results tracking — so AI becomes a lasting habit, not a one-time training.

Monthly
results summary for leadership
The Process

From audit to automation in three steps.

01

Free Discovery Call

We learn about your team, your sales process, your current tools, and where time is being lost. 30 minutes, no obligation.

02

Baseline & Build

We measure where you are today, then run your workshop, build your tools, or both — all customized to your products, customers, and process.

03

Measure & Grow

We track results against your baseline so you can see what changed. Through the retainer, we keep improving skills and tools over time.

Ready to get your team back to selling?

Book a free 30-minute discovery call and we'll show you exactly where AI can save your team the most time.